About this event
Save hundreds of hours. Streamline your strategy.
Transform Insights into Actionable Concepts.
In today's rapidly changing market, researchers, marketers, and brand leaders often grapple with the challenge of quickly understanding and responding to evolving consumer behaviors and cultural trends. Traditional research methods can be time-consuming and may not always provide the agility required to keep pace with these changes.
The good news is, there’s a groundbreaking approach to simplify your research and strategic planning.
Join Greenbook and Lux Research’s predictive anthropology Motivbase team for a free webinar on Thursday, February 22, 2024 to explore how integrating AI with deep anthropological insights can transform your approach to understanding and responding to market dynamics.
Through an in-depth look at the new MotivAI platform, you’ll learn practical methods to enhance your existing workflow and navigate through the noise of big data to find the culturally rich insights that truly matter.
Empower your team to make agile, informed decisions — Register Now!
What You’ll Learn:
Hosted by
Ujwal Arkalgud is an acclaimed cultural anthropologist and an entrepreneur in the field of predictive analytics. As the co-founder of MotivBase, now a part of Lux Research, he has been instrumental in developing MotivBase's cutting-edge AI platform that empowers businesses to decode complex consumer behaviors and cultural trends. With a profound expertise in human-centered research, Ujwal has led numerous Fortune 500 companies to successfully navigate the ever-evolving consumer landscape. His innovative approach to market research, blending traditional anthropological rigor with modern AI technology, has established him as a pioneer and thought leader in the insights and innovation industry.
Greenbook is a global leader in providing events, publications, and digital resources for market research, marketing, and business professionals.