About this event
Internal search data can tell us a lot about how users are interacting with an ecommerce site. It can also help us to determine the ideal menu structure to ease user navigation across different collections.
Based on your internal search data, we are able to identify the following most searched for categories:
- Searches by type of product
- Searches for a specific product by name
- Searches by the colour of product
- Searches for a product range
- Searches for a product Size
- Utilising the synonym function to ensure customers who see a product on an advert or an influencer can still locate the associated product
Join this webinar to learn how Novos, leading SEO agency, uses on-site ecommerce search data to optimize SEO and SEM efforts -- whether you use Klevu or not!
Hosted by
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External speaker
Tom Gandhi NovosE
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External speaker
Laura Brady SEO Manager @ NovosE
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Team member
Vanja Bunjevac Digital Marketing Lead @ KlevuT
With a decade of experience at the crossroads of technology and marketing, Vanja, Klevu's Digital Marketing Lead, is renowned for blending deep technical expertise with strategic marketing insights. He has spearheaded initiatives that leverage data-driven insights to deliver growth.
Klevu
A division of Athos CommerceMillions of shoppers use Klevu to discover products on their favorite ecommerce sites. Klevu's proprietary technology increases conversion, reduces bounce rates and drives loyalty for more than 3,000 global brands.
