About this event
This webinar and panel discussion will provide high-level insights and strategies for effective fundraising and advocacy during an election year. This is specifically geared for nonprofit development and marketing staff and hosted by Tori Baskind Silva and featuring expert speakers Dan Reed, CFRE, VP of Fundraising, and Clara Campbell, Sr. Director of Advocacy + Campaigns.
The session will delve into lessons learned from past global health and political crises and economic downturns, and explore how organizations can stand out in an increasingly oversaturated marketplace.
By attending this discussion, you’ll come away with the following insights (and more!):
- Adapting Strategies: Learn how to adapt your fundraising strategies and create contingency plans to align with this year’s unique challenges and opportunities during the election and into 2025.
- Increasing Visibility: Discover tactics to increase your organization's visibility and engagement during a crowded media landscape.
- Leveraging the Election Cycle: Explore effective ways to leverage the election cycle to advance your advocacy goals without promoting specific candidates.
- Answering Your Most Pressing Questions: Submit your questions about End of Year fundraising and receive strategic advice to improve the performance of your efforts!
- Attending to Win: All attendees will be entered to win free consultative services with our specialists ahead of End of Year. (Limit: 3 nonprofits; 2, one-hour meeting per nonprofit)
Who this Webinar is for: If you’re a nonprofit interested in elevating your organization’s mission, raising critical funds for your work, and advancing your cause’s voice and impact, you’ve come to the right place! If these are questions you or your organization have been asking, this webinar is just for you:
- How do I prepare for a potential decline in donor propensity to give if a major recession occurs this Fall/Winter or in 2025?
- How should my fundraising and/or advocacy strategy adapt to topical and late-breaking world events?
- How can my year-end campaign stand out in an increasingly oversaturated marketplace this election year?
- How can my advocacy and fundraising efforts be complimented, even enhanced, by this election cycle without endorsing a particular candidate?
Hosted by
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Team member
Dan Reed VP, Fundraising @ Media CauseT
Dan is a digital fundraising professional with 18 years of experience. He worked 7 years at the Smithsonian on direct response and mid-level donor programs and then built the World Food Program USA's digital fundraising program. He holds a Master's in Strategic Fundraising and Philanthropy.
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Team member
Tori Baskind Silva Account Director @ Media CauseT
Tori aspires to provide effective support for nonprofits seeking to broaden the impact of their digital and fundraising programs. When offline, you’ll find Tori tackling new recipes, overwatering her herb plants and succulents or exploring local Virginia wineries.
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Team member
Clara Campbell Senior Director Advocacy + Campaigns @ Media CauseT
Media Cause
Media Cause is an award-winning marketing agency that helps create real-world impact for nonprofits and mission-driven organizations through holistic marketing and fundraising.
