How can we use the science of happiness in CX?

The role of human emotions and happiness in customer experience is often overlooked, yet it holds significant potential for shaping sustainable competitive advantage. How can we leverage the science of happiness to enhance CX initiatives?

Mark your calendars for another fireside chat with Carlos Del Corral on July 11th at 14:00 EEST.

In this fireside chat, we will have Rosaria Cirillo, a renowned customer experience professional and a certified happiness expert, for a discussion on the science of happiness in CX and its significance in a successful business.

Carlos and Rosaria will discuss:

• The principles of happiness in CX
• Understanding of the customer in the context of a happiness-driven CX model
• Experience design, improvement, and innovation to enhance customer happiness
• The role of a customer-centric culture in nurturing happiness in both CX and in an organization

Furthermore, there will be a dedicated Q&A session for attendees to interact with the speakers and get clarity on their queries.

Can't make it this time? Don't worry, a recording of the session will be available right after the event for all registrants.

About the speakers:

Carlos Del Corral - Carlos has been Director of Mobile Insights and Innovation both at Nokia and Microsoft, driving action thanks to the feedback of millions of customers. He is now Co-founder and CEO of Lumoa, a solution that looks at any type of customer feedback to tell companies what to do next to grow their business.

Rosaria Cirillo - Rosaria is a TEDx Speaker, CX Advisor, Certified Happiness Trainer (HSA), Certified Customer Experience Professional (CCXP) & Trainer, a Laughter Yoga Teacher, Design Thinking Facilitator, and co-founder of CXPA Dutch chapter. After 12+ years in various roles across sales, customer service, business improvement, e-commerce, and customer experience for leading companies like Forrester, Stream, Adobe, and Philips, in 2013 she founded Wow Now to inspire and help companies to choose, design, and deliver WOW life-enriching experiences that contribute to everyone’s HAPPINESS! Rosaria is the author of Yellow Factor: Happiness in Business, Yellow Goldfish, My Circle of Connections, and Words of Wisdom Nurturing Our World. Originally Italian she lives in The Netherlands with her husband and two boys.