About this event
As we step into 2026, the retail and brand landscape is evolving faster than ever. From AI-driven shopping experiences to the rise of health-conscious consumers, and from omnichannel complexity to the surge in quick commerce, the way shoppers discover, evaluate, and purchase products is transforming globally.
Join NIQ Brandbank for an exclusive panel discussion that brings together expert voices from across our global markets. This session will unpack the key trends influencing product content strategies in 2026, including:
- AI & Agentic Commerce – How machine-readable content and Generative Experience Optimization (GEO) are redefining product discovery.
- Health & Wellness – Why transparency and trust matter more than ever.
- Omnichannel & Social Commerce – Closing content gaps across fragmented shopper journeys.
- Quick Commerce & Delivery – Balancing speed, sustainability, and mobile-first experiences.
- Emerging Standards – SNAP, 2D barcodes, and the future of product data.
You’ll gain actionable insights from NIQ Brandbank’s 2026 Product Content Outlook Report, plus hear regional perspectives on shopper priorities, economic pressures, and technology adoption.
Who Should Attend:
Retailers, brands and distributors looking to stay ahead of evolving shopper expectations and future-proof their product content strategies.
Why Attend:
Discover how to make your product content work harder, build trust, drive engagement, and meet the demands of both human shoppers and algorithms in a rapidly changing marketplace.
NIQ
NielsenIQ (NIQ) is a leading consumer intelligence company that delivers the Full View™–– the most complete and clear understanding of consumer buying behavior that reveals new pathways to growth for retailers and brands.
