Leverage multimodal AI to create, automate, and scale your e-commerce content

How can you turn a simple packshot into dozens of visuals, videos, and assets tailored to every format, channel, and platform — all at scale?

AI has become the new creative engine of commerce. And with the rise of multimodal models — capable of understanding text, image, and data simultaneously — the way brands produce content is changing fast.

This shift impacts not only marketing teams, but also e-commerce, digital, creative, and marketplace departments who all share the same challenge:

➡️ Delivering more personalized, consistent, and data-driven content — faster.

Yet with a new AI tool or model launching every week, it’s easy to feel lost in the noise.

How do you choose the right approach for your organization?

How can you keep control while scaling production across campaigns, product pages, and channels?

And how do you transform AI from a buzzword into a true operational advantage?

In this live session, Raphaël Grandemange and Valentine Brault will share:

• Proven workflows to transform product feeds into multi-format creative assets
• Prompts and AI models tested and optimized for e-commerce performance
• Real brand use cases from fashion, beauty, home, DIY, kids & toys and retail
• Concrete methods to industrialize your content creation process with quality, consistency, and speed

🎯 Objective: walk away with actionable frameworks and scalable workflows to accelerate your brand’s content production across paid, owned, and marketplace channels.