About this event
Something's shifting in how consumers think about their data, and it's costing brands customers. In our second annual State of Digital Trust 2026 report, we surveyed 11,000 consumers across seven markets and found that nearly half have walked away from a brand in the past year over how it uses their data for AI.
Join Maureen Prado, VP Commercial US and Donna-Marie Bohan, Brand and Communications Lead at Usercentrics, live on September 15 as they unpack what the data means for brands navigating patchwork privacy laws, AI-driven personalization, and consumers who are paying closer attention than ever. They'll also dig into where US and European attitudes toward AI diverge, and what that split means if you operate across both markets.
What you'll get:
Looking forward to seeing you there!
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Donna-Marie leads brand strategy and communications at Usercentrics, where she translates data on consumer trust and privacy behavior into insight for the industry. She has built her B2B SaaS marketing career on a simple but powerful belief: that great brand work should be both creatively compelling and commercially rigorous. Her background began in research, as a marketing analyst at Econsultancy studying how marketing, media, and emerging technology were reshaping business — a foundation that still shapes how she approaches brand strategy today. Before Usercentrics, she held senior brand and communications roles at Raft, Codat, and Bloomreach. Her work and commentary have appeared in the Financial Times, TechCrunch, Forbes, Marketing Week, The Drum, and Adweek.
Usercentrics is a leading Consent Management Platform (CMP) that empowers companies to obtain, manage, and document user consent for full privacy compliance and trust-building.
