About this event
How many articles should you offer for free before the paywall? What's the optimal paywall hit rate to increase conversion rates? Does a dynamic paywall really increase CRs? What about the paywall itself - how can you increase CTR on the wall?...
Bringing together benchmark data and expertise from Mather Economics and Poool, this webinar seeks to answer these questions, providing fact-based strategies on how to evaluate and optimize your paywall to succeed in your digital subscription model.
Poool provides digital publishers with the tools, expertise and inspiration needed to succeed in their membership and subscription strategies.