About this event
Ever wondered how The New York Times gained 2.3 million digital subscribers in 2020? Or how Netflix now has an astounding 207.64 million paid subscribers across the world?
Well we're here to share their secrets!
What can we learn from their subscription strategy? And how can you apply this to your own business?
This webinar is here to answer these questions and more! We'll share with you KPIs, objectives and best practices to follow for each step in the conversion funnel based on our analysis of 9 successful content producers.
In this webinar, our very own Stephane Pere, Chief Revenue Officer at Poool, will work through these steps and provide you with actionable advice and KPIs to follow for each with examples from the NYT, The Athletic, Quartz, Audible and more!
Don't miss out on this opportunity to optimize your conversion funnel and turn your audience into business!
With 15+ years experience in Media (advertising, data, marketing, digital products) , I am an International executive (US, EMEA and APAC) with a passion for News, Digital & Data. With Poool we are empowering publishers to turn audience into business.
We provide content producers with technologies to drive + grow registration + subscription strategies with ease
👉 Poool Dynamic Wall: Autonomy for marketers to launch, test + drive wall strategies
👉 Poool Subscribe: Build the whole subscription journey to match your business + increase ARPU
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