Powers Interactive invites you to their event

How SPO Mitigates the Tech Tax

About this event

Did you know your tax bill is growing? That’s right. Every time you buy a digital ad, each part of the tech stack takes their little piece… cutting the quality of ad inventory and costing you a win.

In digital ad buying, tech taxes are a necessary but often disliked part of the process. However, they do lead to better reporting and data tools. We’re all about reducing excess taxes through Supply Path Optimization (SPO).

SPO makes things more efficient and benefits everyone except those sneaking in extra costs. Join us on May 30 at 1:30 pm as we talk about demystifying and reducing the Tech Tax.

  • Kate Holliday, Powers Interactive
  • Myles Bugbee, Persuasion & Pixels
  • Rebekah Guderman, Speak4
  • Andrew Mullins, IMGE


Hosted by

  • Team member
    KH T
    Kate Holliday

  • Team member
    JL T
    Jordan Lieberman

Powers Interactive

Powers Interactive is a leading provider of data-fueled, audience-based addressable advertising solutions that span 5 screens: desktop, mobile, tablet, out of home, and TV. They offer a multi-platform approach to digital buying, integrating social medi...