About this event
Are you putting the consumer at the center of your pricing strategy? According to a recent study by McKinsey, 75% of shoppers have changed their behaviour when buying online.
In this webinar we will show you how to adjust your prices according to the demand and the context of the shopping experience.
Jerome and Guillaume will present two methodologies supporting the deployment of your pricing strategy: ‘Rule based’ and ‘Target based’ pricing.
Understanding the consumer price elasticity has become key for the modern retailers. Come and discover our approach during the webinar. We will show you how to measure accurately your price elasticity and how to use it to improve your business performance.
Even if you are not available that day, you can still register to receive the replay link afterwards.
PricingHUB optimizes your pricing using its machine learning algorithms, helping you reach your business goals.