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Product Focus invites you to their event

Don’t be afraid of segmentation - How to focus your offer and increase sales

About this event

Companies that are not familiar with customer segmentation models, especially those moving from a project to a product business, are frequently afraid of customer segmentation.

This webinar explains the origin of these concerns and how to address them.

It lays out a simple 4-step process to build a suitable customer segmentation model to help scale a business by targeting key segments with tailored offerings.

  • Wed 20th Jul 2022, 17:00 UK / 18.00 CEST
  • Fri 22nd Jul 2022, 12:00 UK / 13.00 CEST

Hosted by

  • Team member
    Product Focus

    Helping people and companies achieve world class product management. Our unique frameworks, training, reviews, and free resources help people worldwide to apply best practice.

  • Team member
    Thomas Moder Senior Consultant @ Product Focus

Product Focus

World class product management

Learn world class product management with our training, reviews and free resources.