Internal Product Management as a Catalyst for Business Transformation

Forward-thinking businesses are transforming to a new way of working, centered on the “product model.” This requires IT teams to move away from the traditional, reactive, project-oriented way of working—in which they’re seen as a cost center—and to become a proactive, collaborative partner in the business. This shift positions digital, data, and technology as enablers for value creation and innovation, fully integrated into the company’s value chain.

In this webinar, highly experienced product transformation consultant Aidan Dunphy will discuss some of the challenges faced when adopting an internal product model, and how to overcome them to enhance collaboration, foster innovation, and deliver continuous value. Participants will gain a deeper understanding of how to reframe IT as a strategic technology partner in the business.

Attendees will learn how internal product teams can:

• Shift from a project to a product mindset, ensuring technology solutions remain relevant and continuously improved.
• Break down silos between tech and business functions, enabling cross-functional collaboration that drives business outcomes.
• Become a strategic partner, ensuring data-driven decisions that preserve business agility.
• Foster innovation by embedding technology into strategic planning, enabling proactive solutions to business challenges.

Ideal for C-suite, product leaders, and business change professionals, this webinar offers actionable insights for anyone involved in the move to development and management of internal products, helping them to increase productivity, reduce waste, and achieve business agility.

Date and time:

Wednesday 23 October 2024: 12:00 UK / 13:00 CEST / 07:00 EDT / 04:00 PDT

About Aidan Dunphy:

Aidan is a Product Focus Senior Consultant.

He has held Head of Product, Product Director, and Chief Product Officer roles in technology vendors and digital agencies, within a broad range of industries, including the public sector, financial services, retail, automotive, and healthcare.

Aidan has deep experience in the full software lifecycle, including start-ups, scale-ups, and management of mature product portfolios. He has built and worked with world-class product teams and is equally at home with disruptors and Fortune 500 corporations.