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Product Focus invites you to their event

Persona Masterclass – why and how to use them for proposition and product development

About this event

Personas are used in two ways.

Creating User Personas as part of the development process so that Developers know who they’re building a product for. Creating Buyer Personas as part of the sales and marketing process to understand why people buy your product.

This webinar takes you through why personas are so powerful, how to create them and why they will make you look good!

Hosted by

  • Team member
    Product Focus

    Helping people and companies achieve world class product management. Our unique, frameworks, training, reviews and free resources help people world-wide to apply best practice.

  • Team member
    IL T
    Ian Lunn

Product Focus

World class product management

Learn world class product management with our training, reviews and free resources.