What Is a Product Book and Why Should You Have One?

Join us for an insightful 45-minute webinar where our Senior Consultant, Linda Kjær Petersen, will delve into the transformative concept of a Product Book—a pivotal tool for product managers. The Product Book serves as a blueprint that ensures alignment across teams, keeping everyone focused on shared goals and a unified vision.

In this session, Linda will guide you through:

• What a Product Book is and how it works
• Why it’s indispensable for product success
• How it can streamline your development process and drive better outcomes

Discover how a well-crafted Product Book can:

• Bring clarity and alignment across teams
• Facilitate strategic decision-making
• Boost efficiency in execution
• Enhance adaptability in changing environments
• Secure crucial stakeholder buy-in

By the end of this session, you'll see how a Product Book can become a game-changing asset, whether you're launching a new product or refining an existing one. You’ll walk away with practical insights that will elevate your team’s cohesion, efficiency, and overall success.

Date and time:

Wednesday 20 November 2024: 12:00 UK / 13:00 CET / 07:00 EST / 04:00 PST

About Linda Kjær Petersen:

Linda is a Product Focus Senior Consultant. She has 20 years of experience in product management from high-tech audio communications, med-tech, and software industries.

Linda has worked for companies operating in B2B, B2C, and B2G markets, and her experience ranges from market analysis and product strategy, to upstream and downstream product management. She is a native Danish speaker and fluent in English.