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Rouse invites you to its webinar

China takes the lead - Innovative New Value Chains

About this webinar

This webinar will be of value to executives who are looking at the challenge of accelerating technology change and the business models this is impacting across many industries.

We will outline why connecting new technology, start-ups and corporates with new business models will be important to capture value in the many new emerging industries – what we term Innovative New Value Chains. China is taking the lead in many areas and the scale and speed of change there is amazing: something that cannot be ignored, wherever you are.

We will look at intellectual assets, old and new, and how organisations can protect and capture value. We will use the changes anticipated in the mobility sector and battery manufacture as our example and explore how this new perspective can be applied to other industries including consumer products, retail, and financial services, all of which are being disrupted by new technology and new business models.

Presenting with Tim Smith, Principal at Rouse Consultancy, will be Andrew Gaule, CEO of Aimava and author of Purpose to Performance - Innovative New Value Chains.

The webinar will be recorded so please sign up to be informed when it is available.

Date: 21 November 2018


8AM San Francisco

10AM Chicago

11AM New York

4PM London

5PM Berlin

Hosted by

  • Guest speaker
    Andrew Gaule CEO @ Andrew Gaule

    Innovator and business change person with experience in CVC, Operational Excellence. Developing Innovative New Value Chains with corporates and start ups.

  • Guest speaker
    Tim Smith Principal @ Rouse Consultancy


Rouse is an IP services business focused on emerging markets.

We operate as a closely integrated network to provide the full range of intellectual property services, from patent and trade mark protection and management to commercialisation, global enforcement and anti-counterfeiting.