About this event
Who are the winners and losers in TV today? Shelly Palmer will look at the challenge of getting your content in front of the right person, in the right place, at the right time.
Shelly will also be looking at how to update current processes to look to the future. Reviewing technological innovations that will shape the media landscape over the next ten years, while identifying how brands should take advantage of Web 3.0.
This session looks at the power of television, the importance of storytelling - and above all - how advertisers can keep pace with the latest innovations.
Finally, Shelly will also share valuable insights around cultural differences, personal data and its protection, specifically between the US and Europe.
Reach more with RTL AdConnect, the international Total Video sales house of @RTLGroup 🎯 #1 In Europe 🌍 Follow us for more #trends #audiences & #insights
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