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Retail Without Borders (RWB) invites you to their event

Breaking Into Mobile Commerce with Wish: The New Frontier for Ecommerce and Cross-Border Trade (RWB)

About this event

Breaking Into Mobile Commerce with Wish: The New Frontier for Ecommerce and Cross-Border Trade (RWB Digital Series)

Thursday 8th July 2021 | 11:00AM UK (GMT+1)

Mobile commerce is an incredibly efficient way to sell via the online world, but don’t just take our word for it. The statistics show what a critical trend m-commerce is within the industry:

  • By 2021, the world’s m-commerce sales will make up for 53.9% of all ecommerce sales
  • 79% of smartphone users have made a purchase through it within the last six months
  • 82 billion hours were spent in shopping apps in 2020

With smartphone usage increasing and mobile wallets like Apple Pay quickly gaining penetration amongst smartphone users; mobile commerce is likely to become the prevalent way of doing retail business in 2021 - especially amongst mobile-native consumers (Gen Z) who represent 40% of all consumer shopping and are shaping the future of shopping.

How can your business develop a compelling mobile commerce strategy?

Many highly established businesses like Amazon and Adidas have created their own mobile shopping apps. However, for small to medium enterprise brands, the investment required to create your own mobile shopping application and grow an audience is simply impractical.

The most efficient way to break into the rapidly growing m-commerce market is by integrating with an existing mobile commerce platform such as Wish.

Wish is a leading global e-commerce platform that places a digital shopping mall of affordable goods directly in the pockets of consumers worldwide. With over 100m monthly active users and 1.8m items sold per day, Wish is an ideal marketplace for UK and EU merchants to grow their sales, reach new users and access untapped markets.

Join Retail Without Borders and Wish for an exclusive webinar:

Joining us from Wish is Business Development Manager Europe, Alan Small. Alan has over 9 years of experience in e-commerce, having launched his own online stores and a leading EU P2P marketplace. He joined Wish in July 2020 to head up their Business Development team, responsible for the growth and success of European merchants on Wish.

Dilyana Gramadarova, Head of Partnerships at Retail Without Borders (RWB), Europe’s largest online marketplace conference, and host of the RWB Digital Series, will lead this discussion to explore how to explore the key trends and benefits of the mobile commerce industry, as well as strategic tips and insights to help you develop an effective mobile commerce strategy.

In this session, we’ll dive into the following points and more:

  • Mobile Commerce: headline stats, growth, MCommerce vs. Ecommerce
  • Benefits of MCommerce: user insights, new marketing channel, etc.,
  • MCommerce strategic tips to succeed in this growing space
  • How Wish can help support your mobile commerce strategy

Limited capacity event. Sign up now to secure your spot.

Hosted by

  • Guest speaker
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    Alan Small Business Development Manager Europe @ Wish

    Alan Small has over 9 years of experience in e-commerce, having launched his own online stores and a leading EU P2P marketplace. He joined Wish in July 2020 to head up their Business Development team, responsible for the growth and success of European merchants on Wish.

  • Team member
    T
    Dilyana Gramadarova Retail Without Borders (RWB)

    As Head of Strategic Partnerships, Dilyana is focused on strengthening the relations with marketplaces globally and growing RWB as a thought leadership and knowledge sharing platform connecting the marketplaces with sellers and best in class solution providers.

Retail Without Borders (RWB)

Accelerate your global marketplace sales with Retail Without Borders.

Our annual RWB event is Europe’s largest online marketplace conference, and the RWB Digital Series offers a range of online events for thought leadership, knowledge sharing, a strong collaboration among marketplaces, sellers, and solution providers.