The Most Important Tech Powering the FIFA Women’s World Cup

B

Wednesday, July 19 | 4:00 PM ET

The Most Important Tech Powering the FIFA Women’s World Cup

What we will cover:

• Digital content innovation and delivery
• Venue technology
• Ticketing technology
• Cybersecurity technology

Who should attend:

• Content production and distribution vendors
• Venue technology providers
• Cybersecurity technology providers
• Representatives from teams, leagues, and venues interested in learning about technology implementation and execution at the FIFA Women’s World Cup

Featured Speakers (More to be Announced)

Ashley Navarra Marusak is the Head of Global Sports Sponsorships Ashley oversees the strategy and execution of Cisco’s partnerships, which include McLaren Racing, the United States Golf Association, the FIFA Women’s World Cup and more. Her acumen and expertise have enabled Cisco to increase brand awareness, drive meaningful customer engagements and create robust technology integrations around the globe. An SBJ Forty Under 40 winner in 2023, Ashley is a graduate of James Madison University, and resides in Arlington, Virginia with her husband Jeff and their two sons, Charlie and Hayes.

Tian Pei is the Head of Sports at Roblox, where she is tasked to deliver on a compelling vision for Roblox in the exciting world of sports. She envisions a future where Roblox will be central to building fandom, mobilizing communities, and harmoniously bridging the physical and virtual worlds to make sports ever more engaging, and is thrilled to collaborate with the world’s best leagues, teams, athletes, and brands to make that a reality.

Prior to Roblox, Tian worked at Unity Technologies, most recently as the Director and General Manager of the company’s sports vertical where she focused on leveraging real-time 3D technologies to transform sports consumption and commercialization. She also held positions in Unity’s Media & Entertainment and Gaming divisions.

Tian holds a bachelor’s degree at UC Berkeley and an MBA from Wharton at the University of Pennsylvania. Whilst there, Tian founded PennImmersive, Penn’s first immersive technologies association.

Tania Salarvand is a global business leader with over 20 years of experience working across tech, product, customer experience, marketing, and sales. As Senior EVP of Strategy & Growth at Globant, Tania leads innovation for top clients across industries, focusing on sports and entertainment, hospitality, media, retail, and life sciences. She is also the leader of Globant’s Hospitality & Leisure Studio focused on reinventing the guest, fan, customer, and crew experiences. Most recently, Tania was a Managing Director at Thoughtworks, where she led and grew the largest region globally. The common thread in her career has been her passion for how customers think, act, and feel. The intersection of the digital experiences that empower customer behaviors and lead to business success is where she thrives. She graduated from the University of Virginia with a Bachelor’s in Economics and Finance and received her Master’s from Johns Hopkins University in Management Information Systems.

Shara Senderoff is Co-Founder and Chief Strategy Officer of AI and metaverse technology company, Futureverse. A well-respected technology and entertainment entrepreneur and venture capitalist, Senderoff has been named one of Forbes’ “30 under 30,” Rolling Stone’s “Future 25,” Fast Company’s “100 Most Creative People in Business,” and Billboard’s “40 Under 40.” Senderoff leads a team of 250 futurists shaping the next version of the internet, driving global strategic tech collaborations with the likes of FIFA, Authentic Brands Group, Mastercard, Muhammad Ali Enterprises and more. A prolific early adopter, Senderoff founded blockchain venture fund and studio, Raised In Space in 2018 alongside music industry titan, Scooter Braun and crypto leader, Ripple. Focused on Web3 in its earliest days, Senderoff constructed a portfolio of compelling gaming, data, and technology ventures and has become a thought-leader for the technical possibilities of the future. Senderoff graduated from Emerson College and sits on the board of AdTech and data powerhouse, Audigent.

Registration is free. All registrants will receive a link to watch the recording once the session concludes.

***