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Smarp invites you to their event

Masterclass: How Rabobank 5X’ed Their Employee Advocacy ROI

About this event

$865 000 worth of visibility on social media

300 000 unique website visitors

97% user engagement

These are some of the results Rabobank achieved over the last calendar year in their employee advocacy program.

Want to know how they got here? Or how you could do it yourself?

You’re in luck, because they are happy to share their insights!

Tune in and discuss live as Tessa Wagensveld, Social Media Lead at Rabobank, joins this live session to share her learnings from running an enterprise employee advocacy program. During the session, we’ll cover:

  • Why Rabobank decided to invest in employee advocacy
  • How to design a program your employees will volunteer to join
  • One year of results from a dedicated advocacy program
  • Learnings: what Tessa would do differently if she started from zero

❓ We’ll also be doing Q&A throughout the session in order for you to ask Tessa anything and everything about employee advocacy.

📅 Date: Wednesday, April 28th

🕐 Time: 10 AM ET | 3 PM UK | 5 PM EEST

⏺️ As always, if you can’t make it to the live session but would still like the recording emailed to you, go ahead and register. We’ll take care of the rest.

See you there! 👋

Hosted by

  • Guest speaker
    Tessa Wagensveld Social Media Lead @ Rabobank

    Tessa is Social Media Lead at Rabobank, one of the 30 largest banks in the world. In her role, she is responsible for corporate social media channels as well as their sophisticated employee advocacy program.

  • Team member
    Aleksander Cardwell Marketing Director @ Smarp

    Marketing Director at Smarp with a passion for communications and employee advocacy. Focused on helping organizations around the world – whether they are Smarp customers or not – understand how to better engage their employees.


Reach all your employees, from corporate to frontline, with targeted communications

Smarp’s employee communications platform helps enterprise businesses communicate effectively with their entire workforce, both corporate and frontline. The platform automatically delivers relevant content to every employee, while empowering them to amplify your message.