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The Way Back - Uncharted Course: The Challenges Ahead for Competitive Cycling

About this event

Wednesday, July 1 | 12:30 PM ET

Like many sports, the world of competitive cycling has essentially stopped because of the coronavirus. But unlike other racing sports (NASCAR, for example) cycling faces unique challenges as it tries to find its way back: How do you prevent virus transmission among a group of cyclists who are racing up an incline and breathing heavily while huddled together to maximize drafting? Join us this week to be a part of the discussion.

Registration is free. All registrants will receive a link to watch the recording once the session concludes.


Bouker Pool is the Chief Commercial Officer for USA Cycling. Bouker started working at USA Cycling in September 2019. He is responsible for leading the USA Cycling business marketing and membership teams to better serve our members, events, partners and our new initiatives as we approach the Tokyo Olympic Games, our 100th anniversary, and look further down the road to the LA2028.

Lucy Diaz is the CEO of RPM Events Group, the producers of the Colorado Classic® presented by VF Corporation. She leads a team that is focused on producing the best women’s bike race in the world while committing to elevating the sport of women’s cycling while developing a sustainable business model around women’s sports.

Ian Boswell is a former professional road cyclist who spent seven years in the World Tour racing with Team Sky and Team Katusha-Alpecin. At the end of 2019, he retired from pro road cycling, and is now an employee at Wahoo working as the Athlete Liaison and producing the Breakfast with Boz podcast served by Wahoo. Ian now lives in Peacham, Vermont where he continues to love riding his bike and hosts the Peacham Fall Fondo gravel event.

Daniel Kaufman | Managing Director, SportTechie [Moderator]


The Way Back: How Sports Innovate and Thrive is a SportTechie Live series of interactive and engaging conversations examining how tech and innovation will bring sports back (safely) during and after the COVID-19 pandemic. Sessions are Wednesdays at 12:30 PM ET.

Hosted by

  • Guest speaker
    Bouker Pool Chief Commercial Officer @ USA Cycling

  • Guest speaker
    Lucy Diaz CEO @ RPM Events

  • Guest speaker
    Ian Boswell Former Professional Road Cyclist & Athlete Liaison @ Wahoo

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