About this event
Lynn Teo will explore the role of authenticity in building consumer trust. She will provide actionable strategies for brands to engage consumers genuinely and foster long-lasting relationships. Northwestern Mutual, a leader in financial services, emphasizes trust and reliability, offering a unique perspective on maintaining authenticity in consumer engagement.
Suzy
Suzy™ is an end-to-end consumer insights platform that integrates quant, qual, and high quality audiences into a single connected research cloud.
Suzy lets teams conduct iterative research, with agency-quality rigor, in hours not weeks, and at a fraction of the cost.
