How to Grow Your Practice with Great Marketing (and a Little AI)

A free live webinar on what marketing to prioritize at your practice's size - and what to ignore until later.

"We're great at taking care of patients. We're just not great at getting new ones to find us."

Most marketing advice is written for a practice that isn't yours. A 2-provider clinic and a 40-provider group get handed the same checklist - brand, website, SEO, ads, social, reviews, referrals - and both walk away overwhelmed. The list might be right, but the order is missing.

That order is the whole thing. What moves the needle at 2 providers is nearly free and mostly local. What moves it at 40 is a different job entirely. Get the sequence wrong and you spend money on the right tactic at the wrong time.

So we're doing this webinar with someone who has run it at every size.

Tim Bouchard has spent 20+ years in healthcare marketing and runs Luminus, a healthcare marketing agency in Buffalo, NY. His clients have ranged from practices opening their first location to mid-market independent groups to full health systems.

Tim will walk through the marketing priorities for each stage of growth. Then, our team from Talkie will cover how you can adequately capture and process the new demand with our reliable, EHR-integrated, multitasking AI receptionist.

SPECIAL OFFER: Attendees will also receive access to a special offer on their Talkie.ai implementation (for new users only)—with potential savings of ~$1,000 to $7,000.

Should you attend?

If any of these sound familiar, this is for you:

🧩 "We do good work, but we're basically invisible online."

📋 "We try a bit of everything and nothing really moves the needle."

🪜 "We grew, and the marketing that got us here stopped working."

💸 "We spend on marketing but couldn't tell you what's working."

📞 "New patients call, no one picks up, and they call the practice down the road."

What we'll cover

Priorities change as you grow. We'll cover a practice's growth trajectory stage by stage:

• Where to start at 1-3 providers. Local, low-cost, and mostly overlooked. Bigger groups structurally can't copy these moves.
• What to add at 5-15 providers. Word of mouth stops carrying the load somewhere in here. Tim covers what to build first and what to leave alone a while longer.
• What's different at 20-40+. More locations, more providers, more referral relationships, one brand holding it all together. A different job from the one that got you here.
• The fundamentals that don't change with size. Many things change as you grow. A few things don't. Tim covers what stays true at two providers and at forty.
• Put AI to work to capture the new demand. How practices catch every new-patient call without adding staff - so the patients your marketing worked to attract don't slip away.

Plus a website audit you can run on your own site - what to look at first, and what most practices miss.

What you'll take away

• A prioritized marketing plan for your current size, not a generic checklist
• Low-cost local tactics you can start this month
• A simple way to finally know which marketing activities are working
• A website audit you can run yourself
• Your questions answered live - tell us your provider count and get a specific answer, not a general one

Who should attend?

• Practice managers and owners
• Marketing and front-desk leads
• Independent practices deciding where the next marketing dollar goes

If you've ever felt your practice deserves to be busier than it is - come get the playbook for where you actually are.

Praise for Luminus Agency

"Knowing that I have an agency in my corner that I can go to about things makes my life easier. I don't worry about the product. From a business and budgetary standpoint, Luminus has always been fair in regards to the time and overall costs of projects. From a cost and ease perspective, I'm not sure the bigger shops can compete."

– Mark Wolbert, Excelsior Orthopaedics

"I worked with the team at Luminus for our growing medical practice. They were knowledgeable, professional, and creative. They were very collaborative, made recommendations based upon their experience, and listened to our needs, and feedback every step of the way."

– Anna Paolini, WNY ENT

Praise for Talkie.ai

"Before Talkie, our front desk was really struggling - they couldn't attend the phones in a timely manner while also checking patients in and out. Now AI Sophie answers over a 1000 calls a month, which humanly we would not have been able to handle. Over one third of those are during off hours, so we would have missed out on all those patients. We were also able to let go of our answering service - so we actually saved money too."

– Jimmy Kallikadan, CEO @ Health + Glow

"Over the last month, Talkie's handled over 6,000 phone calls. They work with our workflow; we don't have to conform to theirs. The other day, I walked out with the phone supervisor at 5:05, and they were just like, 'Oh my gosh, we never get out of here close to 5. We're usually out of here around 6.' So they were all smiles. The Talkie team wants you to succeed, and they do whatever they can to make sure the implementation is successful."

– Leasa Horst, Practice Administrator @ ESD Pediatric Group

"If you’re on the fence about trying Talkie I would encourage you to give them a try. I found them to be affordable, responsive, and creative in their problem-solving approaches to our business. The Talkie.ai team is very knowledgeable about healthcare and very responsive to our needs and have been very willing to partner with us in a team approach to bringing AI agent service to our patient base."

– Jim Roth, COO @ Urology Group of Southern California