About this event
Even though theatres have been closed, it does not remove the importance of engaging with your moviegoers and community. It is more important than ever to give reassure to your consumers that the movies are a safe place to be and drive footfall to your cinema. Join us for our next session where we discuss the how and why to engage and retain your customers!
First up, we'll provide you some helpful data on WHY use loyalty to build engagement, then we'll quickly demo a few Boxoffice products that can help you boost your communications strategies, but more importantly, we'll have a star-studded panel, discussing:
- Use of loyalty to drive engagement & explore different loyalty concepts (points, dollars, benefits)
- Subscriptions/Memberships – uplift of subscriptions and usage?
- Private Screening/ Group sales initiative
Join Scott Hanlon & Michelle Coull from The Boxoffice Company, and our special guests: Emanuele De Plano (Head of Sales, POSitive Cinema), Mariam El Bacha (CEO, Cinepax Cinemas), Adria Schroeder (Business Analytics Coordinator, Santikos Entertainment), Jonathan Senior (Loyalty Manager, Everyman Cinemas)
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