About this webinar
Following our last session on the importance of Search Engine Optimization (SEO) for your cinema, this time, we turn our attention to PPC. It's one of the most effective and measurable digital marketing tactics helping cinemas gain brand awareness and ticket sales in competitive markets.
During this live session, we will introduce you to PPC, how it helps support your SEO efforts and how hyper-targeting options allow your ads to be seen by the right people at the right time with the right message, delivering a strong return on investment.
At the end of the session, we will be joined by three very special guests : Bobbie Bagby (EVP, B&B Theatres), Greg Johnson (Director of Sales & Marketing, Flix Brewhouse) and Annelise Holyoak (National Director of Marketing & Communications, Cinepolis USA). We will hear from our panelist on how they have utilized PPC and how it can help drive awareness and ROI.
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