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The Content Marketing Association invites you to their webinar

Achieving the Right Tone in a Time of Crisis

About this webinar

Svein will explain the importance of tone as an expression of what your brand stands for. He will walk through why you need to keep it simple, especially during this uncertain time, and give guidance on how to deliver positive, purpose-led messages.

About Svein

Founder and Strategy Director of brand purpose agency Rationale, Svein is an award-winning journalist and accomplished marketing strategist, with a range of sector expertise gathered from positions at international agencies.

He has delivered brand and content strategies and creative campaigns for a range of global clients, supporting the growth of major financial and professional services accounts.

Hosted by

  • Team member
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    Rob John Membership Director @ The CMA

  • Guest speaker
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    Svein Clouston Founder and Strategy Director @ Rationale

    Founder and Strategy Director of brand purpose agency Rationale, Svein is an award-winning journalist and accomplished marketing strategist, with a range of sector expertise gathered from positions at international agencies.

The Content Marketing Association

The Home of Content Marketing in Online, Mobile, Video & Print