about-me variable
The CMA invites you to its webinar

Content After Crisis

About this webinar

How to stay relevant. How to adjust your strategy mid-stream. What to prepare now for later. How to gracefully and respectfully return to branded-content-as-usual

About Stephanie

Stephanie leads strategy at VERB Interactive, helping drive the direction for content strategies, marketing campaigns and social media projects in partnership with the Analytics, SEO, Social and Content Strategy Teams. Her work includes award-winning integrated marketing campaigns and content strategies for Experience Kissimmee, sbe (Umami Burger, Katsuya, Sam’s Crispy Chicken), Hilton Head Island, Azamara Club Cruises and Nassau Paradise Island in the Bahamas, among others.  

Stephanie’s pre-VERB credits include leading the Content Strategy practice for NATIONAL PR, the largest PR firm in Canada and working with NATIONAL’s subsidiary firms in New York and London on content strategies for large pharmaceutical companies. She was also the Content Strategist for T4G and the Storytelling and Content Lead for T4G’s creative agency – T4G Kick, where she led strategic projects for government, tourism and post-secondary clients. Before jumping into the content marketing world, Stephanie worked as a digital journalist, creating digital content experiences for AOL Canada and Microsoft Canada.

Now, Stephanie continuously works to keep her skills and knowledge up-to-date and completed the AltMBA program with Seth Godin in 2018. Other post-university credits include the Content Marketing Institute’s Content Marketing University online certificate program, the Video Storytelling Workshop at KDMC Berkeley, University of California, Berkeley Graduate School of Journalism and the writing program at the Banff Centre for the Arts. 

Hosted by

  • Team member
    RJ T
    Rob John

  • Guest speaker
    SM G
    Stephanie McGrath Vice President, Strategy @ VERB Interactive

    Stephanie leads strategy at VERB Interactive, helping drive the direction for content strategies, marketing campaigns and social media projects in partnership with the Analytics, SEO, Social and Content Strategy Teams.

The CMA

The Home of Content Marketing in Online, Mobile, Video & Print