About this webinar
Every business has at least three target audiences: customers, prospects and employees.
Whether we work for a large enterprise or a small start-up, internal communication is a critical function. Especially for companies running global marketing programs, it’s critical to establish internal communication channels between teams. This webinar will provide content processes, frameworks, methodologies, and best practices and will explore how to use content marketing tactics internally.
The “big rock distribution model”, email newsletters, wikis and content hubs, and apps are all great ways to solve internal communications challenges and keep employees and partners aligned.
I will bring examples from my experience with large enterprises, startups and agencies.
Presenter: Giuseppe Caltabiano, Director of Marketing, Rock Content
The Home of Content Marketing in Online, Mobile, Video & Print
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