About this event
Explore the creative inspiration to be found in search data, website analytics, competitive benchmarking and A/B tests. Let’s discuss how art and science can join forces to create original, fresh and results-generating content marketing.
Presenter - Stephanie McGrath, Vice President of Strategy, VERB Interactive
Hosted by
I work with the content marketing industry, both in the UK and overseas. Working closely with publishers, agencies, and in-house content creators, the team and I are able to continuously help educate those in the industry, whilst engaging and growing the wider content community.