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The CMA invites you to its webinar

Netflix: The Five Year Engagement

About this webinar

Netflix is amongst the most popular online entertainment providers in the world. Its platform design is award winning and possesses a content library of unrivalled depth. The platform reports hours of user engagement per day, but is it effective?

How do you build a library of content to attend to every need but not paralyse users with choice? What can you do to measure effective engagement in a world where dwell time is king?

About Cameron and Tom

Cameron is the Head of Insight at Progressive Content. An NCTJ qualified journalist, he previously worked for the New Statesman and Press Gazette. 

Tom is a Senior Insight Manager at Progressive Content and has worked in content marketing since 2016. He was nominated for the CMA Rising Star Award in 2018. 

Hosted by

  • Team member
    RJ T
    Rob John

  • Guest speaker
    CS G
    Cameron Sharpe Head of Insight @ Progressive Content

    Cameron is the Head of Insight at Progressive Content. An NCTJ qualified journalist, he previously worked for the New Statesman and Press Gazette. 

  • Guest speaker
    TL G
    Tom Lawrence Senior Insight Manager @ Progressive Content

    
Tom is a Senior Insight Manager at Progressive Content and has worked in content marketing since 2016. He was nominated for the CMA Rising Star Award in 2018. 

The CMA

The Home of Content Marketing in Online, Mobile, Video & Print