About this event
The CMA regularly hosts breakfast sessions to explore different areas of content marketing so that our community can learn from experts in the industry to improve their content plans and knowledge. After seeing success with our April Women in Content series, that was run as our first ever virtual event, we are pleased to bring our next virtual breakfast session, on video content.
In this session, we’re covering everything you’ll want to know about using video as a successful content marketing tool.
We will be joined by six video experts who’ll be giving you tips to take away and apply to your own content strategy.
So, if you’re starting video content for the first time, whether the lockdown has turned you into a daily vlogger, or you’re an agency that wants to learn more about this area, there’s something for everyone to take away to improve your own content strategies.
We’ll be discussing a whole range of subjects around video content, including:
- How to be creative on a small budget
- Production in lockdown
- How daily vlogging can help generate new business
- How to present well on camera
- How to connect the dots between brands and culture through authentic and credible storytelling
Our Virtual Content Breakfast will be split into two sessions with a break in between, each talk will last for 20 minutes, followed by a Q&A where you can put your own questions to our speakers.
Part Two Speakers
If you can’t watch the event live, you’ll be able to register and watch the replay back on demand at a time more convenient to you. Or you can contact someone on the CMA team and we will be sure to send you a replay link after the event.
PART ONE: 09:30 - 11:00
PART TWO: 11:15 - 12:15
Hosted by
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Guest speaker
Sarah O'Kane Head of Partnerships @ TCO LondonG
Sarah is Head of Partnerships at TCO London. Working with global brand partnerships across TCO’s two media brands Huck and Little White Lies. Sarah works with brands to bring them closer to culture by leveraging TCO’s global network of writers, illustrators, photographers, activists, and filmmakers.
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Guest speaker
Richard ThomsonG
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Guest speaker
Juliet MannG
Juliet Mann is part of China Global Television Network's London on-air team, covering stories from Covid-19 to digital innovation to global economic meltdown. Juliet also moderates conferences and seminars across the globe, hosts awards ceremonies and has trained bosses and spokespeople from top companies in sectors including automotive, retail, finance, technology, pharmaceuticals, government and charity. She runs bespoke presentation skills and media training sessions for a number of top international companies.
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Team member
Rob John Managing Director @ The CMAT
I work with the content marketing industry, both in the UK and overseas. Working closely with publishers, agencies, and in-house content creators, the team and I are able to continuously help educate those in the industry, whilst engaging and growing the wider content community.
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Guest speaker
Caroline ThomsonCT G
