About this event
Members can deeply believe in your association’s mission and still remain on the sidelines.
They may care about advancing the profession, supporting peers, and elevating the industry. Yet a generic invitation to “get involved” often leaves critical questions unanswered: What specifically can I do? How much time will it take? Will my contribution actually make a difference?
Tune in for a Tradewing session featuring Will Allen, Senior Community Consultant at Liaison Community Management. We’ll dive into how associations can bridge the gap between shared purpose and tangible member participation.
What We'll Cover:
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Rhona is a Marketing Specialist at Tradewing. She helps associations grow through the platform with campaigns that build community, highlight the heart of the association space, and help associations better serve their members.
I help enterprises, associations, and mid-size organizations turn online communities into spaces where members connect, learn, and stay. With more than five years of community development experience, I bring the strategy, implementation, and outcomes that give leaders the confidence to grow something that truly works.
Tradewing is the engagement infrastructure platform for associations, unifying community, learning, events, and insights into one connected ecosystem. It empowers organizations to deliver consistent value, deepen member connections, and drive participation, retention, and sustainable growth.