About this event
Members can deeply believe in your association’s mission and still remain on the sidelines.
They may care about advancing the profession, supporting peers, and elevating the industry. Yet a generic invitation to “get involved” often leaves critical questions unanswered: What specifically can I do? How much time will it take? Will my contribution actually make a difference?
Tune in for a Tradewing session featuring Will Allen, Senior Community Consultant at Liaison Community Management. We’ll dive into how associations can bridge the gap between shared purpose and tangible member participation.
What We'll Cover:
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Rhona is a Marketing Specialist at Tradewing. She helps associations grow through the platform with campaigns that build community, highlight the heart of the association space, and help associations better serve their members.
Will supports professional associations and member-focused communities in turning online spaces into places where members connect, learn, and stay. With more than five years of community development experience, I use practical frameworks, clear onboarding, and relevant programming to help leaders increase engagement and show the value their community delivers.
Tradewing is the engagement infrastructure platform for associations, unifying community, learning, events, and insights into one connected ecosystem. It empowers organizations to deliver consistent value, deepen member connections, and drive participation, retention, and sustainable growth.
