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Using Brand Tracking to Identify Opportunities and Challenges in Fundraising

About this event

There's a direct correlation between your brand's reputation and your fundraising outcomes. This year, we've launched a national brand-tracking initiative to uncover insights into the donor journey — including what people think about our clients before they even make a gift. During this Quick Byte webinar, we'll explore what prospects and donors believe about the Humane World for Animals, and how that nonprofit's brand stacks up against four other popular nonprofits. If you're interested in learning more about donor perceptions up and down the funnel, this webinar is for you.

Learn more about our spring 2025 Quick Byte series, or submit a question for the presenters, at QuickByte.tv.

If you're having issues registering, try entering your email address all lower case (e.g. info@truesense.com not Info@TrueSense.com). If that doesn't work, reach out to us.

Hosted by

  • Guest speaker
    G
    Paul Hebblethwaite Vice President of Strategy @ TrueSense Marketing

  • Guest speaker
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    Alison McCarty Account Director @ TrueSense

TrueSense Marketing

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