We Are Learning invites you to their event
Grabbing learner attention in 2025: 6 lessons from Marketing
or
Already registered? Resend access linkHave an account on We Are Learning workspace? Log in
About this event
Your training is competing for attention — how do you win, and make it stick? Great marketers have cracked the code on this. And it’s time L&D professionals like you borrowed their playbook.
Join Mike Taylor, expert learning strategist and author of Think Like A Marketer, Train Like an L&D Pro, as he breaks down the science behind attention, specifically the triggers that work. You'll see good vs. bad examples in action and discover how to go beyond the basics to design training that really hooks learners.
What to expect:
✅ A dive into attention triggers every L&D pro should know
✅ Brain-grabbing examples to inspire your next learning content project
✅ How to create immersive, attention-holding training — with a live demo of We Are
✅ What ELSE trainers can learn from modern marketers
Hosted by Stine S. Snekkebes, Senior Instructional Designer at We Are Learning, this session is for anyone who wants to create training that learners want to start and finish. It includes a behind the scenes look of We Are.
Can't join us live this time? Do not fret, we'll send a recording to all registrants!
Hosted by
With 20+ years as a learning consultant, Mike is a driving force in instructional design and organizational performance. As a faculty member at Franklin University's Graduate Instructional Design and Technology program, he bridges academic theory and real-world practice. He is also well-known for his engaging style and newsletter.
Stine is an experienced learning designer, pedagogue, and EdTech enthusiast! She's passionate about helping creators create and enhance their learning content for max engagement and impact.
For Learning Designers worldwide, We Are is the next-generation course authoring tool that empowers creators to design immersive learning experiences, with the mission to become the number one tool for Learning Designers globally.
