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Wynter Games 3: Copywriting

About this event

How to craft B2B copy that converts.

Wynter Games is a monthly virtual event series about finding, understanding, and appealing to customers

It's a show that delivers distilled wisdom from the top experts in short 20-min sessions.

Learn to answer questions like:

  • What makes B2B copywriting work?
  • How to balance sounding human vs important business?
  • How to convert more leads with a better copy?
  • How to craft messaging that works?

Hosted by

  • Team member
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    Peep Laja CEO of Wynter

  • Guest speaker
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    Jessica Malnik Founder @ JM Content Group

    Jessica Malnik is a content strategist and copywriter for SaaS and productized service businesses. Her writing has appeared on The Next Web, Social Media Examiner, Databox, SEMRush, CMX, Help Scout, Convince & Convert, and many other sites.

  • Guest speaker
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    Neville Medhora Writer @ Copywriting Course

    Neville currently advises numerous companies and runs a copywriting company called CopywritingCourse.com and gives away his entire marketing swipe file at SwipeFile.com and a bunch of free videos on YouTube.

  • Guest speaker
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    Diane Wiredu Conversion Copywriter & Localization Expert @ Lion Words

    Diane translates and writes personality-packed copy that engages, motivates and converts. Fluent in 4 (ish) languages, she also helps global brands nail their message in the UK market.

  • Guest speaker
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    Andrew Yedlin Conversion Copywriter + Optimizer @ Andrew Yedlin

    With a focus in B2B, SaaS and tech, Andrew has helped generate leads and revenue for dozens of growth-seeking companies with conversion-focused copy.

  • Guest speaker
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    Rachael Pilcher Conversion Copywriter @ Mighty Fine Copy

    Rachael is a B2B SaaS copywriter, specializing in website copy, sales pages, brand messaging, and voice of customer research. She has worked with awesome companies like Moqups, Bynder, Datacom, Viddyoze, Biteable, and Culture Amp.

  • Guest speaker
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    Jen Phillips Copywriter/Business Owner @ Write Words Marketing

    Jen is a results-driven B2B tech writer. Her reader-focused approach incorporates audience research and the sales cycle for actionable content. She loves collaboration and working with smart marketers to get results.

  • Guest speaker
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    Annie Maguire Conversion Copywriter @ Annie Maguire

    Over the last 10+ years, Annie has worked with Fortune 500 companies, startups, small businesses, and entrepreneurs to help them better understand their target customers so they can make more money online.

  • Guest speaker
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    Eden Bidani Conversion Copywriter @ Green Light Copy

    With 10+ years in direct sales and copywriting (and a degree in anthropology), Eden helps SaaS, tech, and DTC brands drive crazy-good growth with customer-magnetic conversion copy.

Wynter

Nail your product messaging

Convert more best-fit customers by improving your messaging. Get feedback on your messaging from real people in your target audience.

Find out what in your product messaging is resonating with your audience, and what's costing you sales.