About this event
How to craft B2B copy that converts.
Wynter Games is a monthly virtual event series about finding, understanding, and appealing to customers
It's a show that delivers distilled wisdom from the top experts in short 20-min sessions.
Learn to answer questions like:
- What makes B2B copywriting work?
- How to balance sounding human vs important business?
- How to convert more leads with a better copy?
- How to craft messaging that works?
Hosted by
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Guest speaker
Diane Wiredu Conversion Copywriter & Localization Expert @ Lion WordsG
Diane translates and writes personality-packed copy that engages, motivates and converts. Fluent in 4 (ish) languages, she also helps global brands nail their message in the UK market.
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Guest speaker
Annie Maguire Conversion Copywriter @ Annie MaguireG
Over the last 10+ years, Annie has worked with Fortune 500 companies, startups, small businesses, and entrepreneurs to help them better understand their target customers so they can make more money online.
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Guest speaker
Jessica Malnik Founder @ JM Content GroupG
Jessica Malnik is a content strategist and copywriter for SaaS and productized service businesses. Her writing has appeared on The Next Web, Social Media Examiner, Databox, SEMRush, CMX, Help Scout, Convince & Convert, and many other sites.
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Guest speaker
Neville Medhora Writer @ Copywriting CourseG
Neville currently advises numerous companies and runs a copywriting company called CopywritingCourse.com and gives away his entire marketing swipe file at SwipeFile.com and a bunch of free videos on YouTube.
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Guest speaker
Jen Phillips Copywriter/Business Owner @ Write Words MarketingG
Jen is a results-driven B2B tech writer. Her reader-focused approach incorporates audience research and the sales cycle for actionable content. She loves collaboration and working with smart marketers to get results.
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Guest speaker
Rachael Pilcher Conversion Copywriter @ Mighty Fine CopyG
Rachael is a B2B SaaS copywriter, specializing in website copy, sales pages, brand messaging, and voice of customer research. She has worked with awesome companies like Moqups, Bynder, Datacom, Viddyoze, Biteable, and Culture Amp.
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Team member
Peep Laja CEO of WynterT
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Guest speaker
Eden Bidani Conversion Copywriter @ Green Light CopyG
With 10+ years in direct sales and copywriting (and a degree in anthropology), Eden helps SaaS, tech, and DTC brands drive crazy-good growth with customer-magnetic conversion copy.
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Guest speaker
Andrew Yedlin Conversion Copywriter + Optimizer @ Andrew YedlinG
With a focus in B2B, SaaS and tech, Andrew has helped generate leads and revenue for dozens of growth-seeking companies with conversion-focused copy.
Wynter
Nail your product messagingConvert more best-fit customers by improving your messaging. Get feedback on your messaging from real people in your target audience.
Find out what in your product messaging is resonating with your audience, and what's costing you sales.
