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Yieldify invites you to their event

20/20 Vision

About this event

About this virtual event:

In case you’ve been living under a rock so far this year, it turns out that 2020 has gotten pretty weird. While we’re all frantically keeping up with the news cycle, retailers struggle to adapt their strategies in line with the ‘new normal’. 


There is one brand that is hitting the headlines at the moment for ALL the right reasons and that’s cosmetics brand, Milk Makeup

On the 10th April, the brand teamed up with the iconic Wu-Tang Clan to support New Yorkers affected by the COVID-19 pandemic, raising over $100,000 in 24 hours and being featured on media outlets including Elle.com and the New York Post. It’s an amazing result and another example of Milk’s ongoing commitment to supporting its community.

In the first episode of our new 20/20 Vision webinar series, we invited Yieldify client Paul Markovic, E-commerce Product Manager at Milk Makeup to take a sneak peek behind the scenes of this campaign.

Wait, what’s the 20/20 Vision series?

The 20/20 Vision series is part of The Tomorrow Society, a brand new group for e-commerce professionals created and run by Yieldify.

20/20 Vision aims to shine a spotlight on the e-commerce professionals that are challenging the status quo and sending waves throughout the industry during challenging and unpredictable times. These brands are thought leaders, retail experts and perfectly placed to share that knowledge with you

Every episode features an informal 20 minute fireside discussion, followed by a 20 minute Q&A from the audience. Each discussion will feature thought-provoking examples and case studies, and share valuable insights that attendees can immediately implement.

Join us on May 13th to learn more about:

  • How Milk Makeup successfully raised over $100,000 USD in 24 hours for COVID-19 relief
  • How to market your brand during a global crisis, in the right way
  • Why building and nurturing online communities is so integral to consumer brands

😔Can't make it? We've got you! 

👆Register above and we'll send you the recording after the webinar 🙌

About the host

Yieldify is a customer journey optimization company that brings personalization to the full customer journey. It combines award-winning software with a proven CJO methodology to deliver measurable results quickly and easily.

Hosted by

  • Team member
    Yieldify Hq Yieldify

  • Guest speaker
    Paul Markovic E-commerce Product Manager @ Milk Makeup

  • Guest speaker
    Michael Desimone


Customer Journeys Made Personal

Yieldify is a customer journey optimization company that brings personalization to the full customer journey.