About this event
Are you curious about how AI is changing the app marketing game? Or unsure how to future-proof your ASO strategy as algorithms evolve?
Join us on the 10th of July for Cracking the Algorithm: How AI is Rewriting App Store Success – a webinar designed to help you adapt to the latest changes in app store algorithms and keep your app visible, relevant, and competitive.
During the session, Yodel Mobile app growth experts will unpack how AI is transforming the App Store and Google Play and what that means for your app’s discoverability and conversions. We’ll cover:
- What’s changing in app store algorithms, from search intent to NLP
- Tips to evolve your ASO strategy in line with algorithm changes
- How to use AI tools for keyword research
- Insights to boost visibility and drive higher conversion rates
We’ll also wrap up with a live Q&A session, so bring your questions or submit them when you register!
Hosted by
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Team member
Nat Abell Senior ASO Manager @ Yodel MobileT
I help our clients build long-term strategies for their app's organic presence on the app stores, to become more visible and convert more users through effective store listings.
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Team member
Arazoo Kadir Agency Growth Director @ Yodel MobileT
As Agency Growth Director at Yodel Mobile, I drive business expansion, forge partnerships with global brands, and shape revenue strategy. With nearly a decade of experience in mobile marketing, I’m focused on scaling Yodel Mobile’s impact in the app marketing space.
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Team member
Igor Blinov Director of ASOT
As ASO Director at Yodel Mobile, I lead the development of strategies that combine user psychology, platform logic, and performance data to drive organic growth. With deep expertise in metadata, creative, and store dynamics, I focus on helping apps rank, convert, and scale.
Yodel Mobile
The Leading App Marketing AgencyYodel Mobile by NP Digital is the leading app marketing agency providing App Store Optimisation, User Acquisiton, Mobile Consultancy, and Creative Studio services for mobile apps. Awarded App Marketing Agency of the Year 2024 they have launched and scaled over 1000 apps for leading clients.
