Mastering Marketplace Expansion: Expand Globally, Scale Smarter with Walmart and ChannelEngine

Expanding into global marketplaces like the U.S. is one of the biggest growth opportunities for EU ecommerce brands today. But with that opportunity comes complexity, from managing multiple marketplaces and integrations to keeping operations and customer experience running smoothly.

So how can brands expand globally without the growing pains?

Join eDesk, Walmart, and ChannelEngine for a fireside chat on how leading brands are mastering marketplace expansion using the right integrations, streamlined operations, and scalable support strategies.

🎤 Meet the Speakers

Damian Speck, Channel Partnerships Manager | ChannelEngine

Damian Speck leads Channel Partnerships in North America at ChannelEngine, where he works closely with marketplace partners to help brands scale successfully across channels. He focuses on driving seller growth, accelerating marketplace launches, and supporting brands in navigating the complexities of multi-marketplace expansion. Damian brings valuable insight into how strong partnerships and integrations enable faster, more efficient global growth.

Rufus Bazley, Senior Manager, European Partnerships | Walmart

Rufus is Senior Manager of Partnerships EMEA at Walmart Marketplace. With over 18 years of experience at leading companies like easyJet Holidays, BusinessesForSale.com, eBay, and UNiDAYS, Rufus brings deep expertise in how partnerships drive marketplace growth. He specialises in helping sellers expand their reach through strategic collaboration and will share insights into how Walmart Marketplace can unlock new opportunities for brands.

Colin Palin, Product Manager | eDesk

Colin Palin is an expert in eCommerce, customer support, and marketplace integrations, with over 15 years of industry experience. At eDesk, he focuses on building solutions that help online sellers streamline operations, connect their systems seamlessly, and deliver exceptional customer experiences at scale. Colin brings a deep understanding of how strong integrations and efficient support processes enable brands to grow sustainably across multiple marketplaces.

💡 What You’ll Learn

• How EU brands can successfully expand into global marketplaces like the U.S.
• The role of integrations in simplifying multi-marketplace selling
• How to manage listings, orders, and operations across channels efficiently
• How to maintain a strong customer experience as you scale globally
• Practical insights from marketplace and ecommerce experts

Don’t miss this opportunity to learn how to scale your business globally with the right marketplace strategy, integrations, and operational setup.