PAN Presents: The CPG Packaging Accountability Framework for Growing Brands

Sustainable packaging guidance is often built for large corporations with big budgets and dedicated sustainability teams. But what about the rest of us?

This session introduces the CPG Packaging Accountability Framework, a tool developed by the Packaging Action Network (PAN) specifically for small and medium-sized CPG brands. Built with the challenges of growing brands in mind, the framework is designed to help teams take practical, measurable action—without needing a large sustainability department to get started. We’ll walk through how the framework works, what kinds of actions are recognized, and how brands can report progress to unlock real rewards from leading retailers and distributors.

What You’ll Learn:

✔ How to use the CPG Packaging Accountability Framework to track and improve packaging sustainability

✔ Why this framework was built for brands with limited resources and big ambitions

✔ What support and tools are available to help you take action

✔ A look at Q2’s exclusive retailer and distributor rewards for participating brands

✔ Examples of milestones and case studies that other growing brands are achieving

Speakers Include:

🔹 Grove Collaborative

🔹 Thrive Market

🔹 UNFI

🔹 rePurpose Global

🔹 Naturally Network

Who Should Attend:

If you’re part of a growing CPG brand and looking for a clear, supportive path to improve your packaging impact—this session is for you.