Measure Better: A 2-Day Sustainability Series for Consumer Brands

The first step toward credible sustainability is measurement — and for growing CPG brands, it’s often the hardest. Measure Better is a two day webinar series designed to help companies meet the Packaging Action Network’s measurement goals:

Goal 1 (Plastic Pillar): Measure your packaging footprint annually.

Goal 1 (Climate Pillar): Measure your baseline carbon emissions.

Register once and you'll have access to all 6 sessions across the 2 days, including recordings.

Insights Presented By:

• Grove Collaborative
• rePurpose
• Thrive Market
• Planet FWD
• Naturally Network
• Featuring Special Guests: Whole Foods Market, Petsmart, Circular Action Alliance (CAA), Earth Animal, Great Eastern Sun

Program: Nov 10th – Monday | Day 1

Session 1 – 11:30 to 12:00 PM EST

Beyond Plastic: Designing a Packaging Roadmap That Creates Business Value

Insights on developing a data-driven packaging roadmap that aligns sustainability performance with business growth and measurable impact.

Presented by: Grove Collaborative

Session 2 – 12:00 to 1:00 PM EST

unPacked: Understanding 2026 EPR Compliance & Fees

Get a clear view of what EPR fees will mean for your company in 2026 and how to leverage data to manage costs while improving packaging recyclability.

Presented by rePurpose with the Circular Action Alliance (CAA)

Session 3 – 1:00 to 2:00 PM EST

Plastic and Packaging Footprint 101

A step-by-step introduction to calculating your brand's plastic and packaging footprint and ensuring data continuity for evolving EPR regulations.

Presented by rePurpose, featuring Great Eastern Sun and Earth Animal

Nov 11th – Tuesday | Day 2

Session 4 – 11:30 to 12:00 PM EST

Harmonizing Data for Retailers, Distributors & Voluntary Commitments

Explore how brands, retailers, and distributors can streamline sustainability reporting across voluntary commitments.

Fireside Chat with Naturally Network, Whole Foods Market, and PetSmart

Session 5 – 12:00 to 1:00 PM EST

Measuring Your Carbon Footprint and SBTi 101

Gain a practical understanding of how to measure your Scope 1, 2, and 3 carbon footprint and set science-aligned reduction targets under the Science Based Targets initiative (SBTi).

Presented by Planet FWD

Session 6 – 1:00 to 2:00 PM EST

Building a Comprehensive Sustainability Budget for 2026

Learn how to translate your packaging and carbon measurement data into an actionable 2026 sustainability strategy, including budgeting for tools.

Presented by Thrive Market and rePurpose Global

This series unites sustainability practitioners, data experts, and CPG leaders to align on the measurement goals of the Plastic and Climate Pillars of PAN — building the foundational skills to quantify packaging and carbon footprints, interpret data effectively, and translate measurement into actionable strategies for circular, low-carbon growth.